VoSKY Offers Simple Way to Enhance Online Sales and Customer Service through Web Click-to-Call

Released on: May 21, 2008, 11:08 am

Press Release Author: Lisa Christopher

Industry: Electronics

Press Release Summary: Launches industry-first integrated web click-to-call and
callback solution over Skype

Press Release Body: Sunnyvale, Calif., May 21, 2008 - VoSKY, the market leader in
developing Skype for business solutions, continues to deliver enhanced business
communication applications with the launch of Click-to-Call, a unique offering that
lets website visitors instantly talk with a company agent at the click of a button.
VoSKY Click-to-Call integrates a company's website and phone system through Skype -
enabling them to take advantage of Skype's low rates, easy implementation, and
superior voice quality.

Tapping into Skype's community of more than 309 million users worldwide, VoSKY Web
Click-to-Call allows Skype users to interact with company agents in real time - to
learn more about an offer, find answers to questions, and enjoy personal service.
Calls can be conducted through the user's computer over Skype, or via a landline or
mobile phone with a call back request, allowing non-Skype users to also take
advantage of the service. VoSKY Click-to-Call routes the call as a free SkypeIN or
low-cost Skype Unlimited call, to significantly reduce a company's toll-free number
and long-distance expenses.

According to Forrester Research, online B2C sales have been experienced 33% CAGR
since 2002, and are expected to grow to $270 billion by 2011. And online advertising
expenditures are growing at 25% annually, and projected to total $26 billion by
2010.

The real-time interaction of click-to-call optimizes these online sales and
marketing initiatives, turning casual visitors into happy customers. By seamlessly
connecting the caller to an agent, VoSKY Web Click-to-Call reduces website
abandonment rates, makes sure customers receive personal attention to close a sale,
and lets companies take advantage of cross-sell and up-sell opportunities. In fact,
Jupiter Research found that click to call services can reduce website abandonment
rates by 22-25%, reduce shopping cart abandonment by up to 50%, and increase online
revenue by as much as 45%.

"Many companies understand the value of adding real-time interaction to their
website, banner ads, emails, and search engine listings. However, integrating
traditional click to call solutions into existing inside sales and customer services
systems can seem daunting," said David Tang, VP of Global Marketing at VoSKY. "VoSKY
Click-to-Call seamlessly integrates with a company's existing phone system,
including their PBX, office phones, and call center solution. And using Skype's
reliable and scalable VoIP network, VoSKY Click-to-Call greatly reduces a company's
communication bill and ensures callers enjoy business-class voice quality and
service."

VoSKY Click-to-Call is one of several value-added communication applications made
possible by VoSKY Exchange, a PBX-to-Skype application gateway. VoSKY Exchange
Skype-enables a company's existing phone system to allow businesses to take
advantage of Internet Telephony without replacing their existing network
infrastructure. The scalable, enterprise-grade gateway fully integrates Skype with
the company system, so employees can make and receive Skype calls from their regular
office phone - no Skype software, computers, or headsets are required.

As the only enterprise-grade PBX-to-Skype application gateway that has earned Skype
certification and Skype's co-brand, VoSKY Exchange ensures seamless interoperability
with Skype features and services. The plug-and-play appliance is also fully
certified and endorsed by key PBX vendors.


About VoSKY
Based in the heart of Silicon Valley, VoSKY is the global leader in empowering
businesses to leverage Skype, the world's largest VoIP community with more than 270
million registered users. The company's proven, enterprise-grade solutions create
new opportunities for small-to-medium size businesses (SMBs) and enterprises to
reduce communications costs and improve productivity. VoSKY Exchange, the company's
flagship product, is an award-winning PBX-to-Skype application gateway that
seamlessly integrates a company's phone system with Skype. This plug-and-play
platform is compatible with any existing TDM or IP PBX phone system.

VoSKY is a wholly owned subsidiary of Actiontec Electronics. In addition to its
headquarters in Sunnyvale, CA, VoSKY maintains branch offices in Colorado Springs,
CO; Basingstoke, United Kingdom; Beijing, China; Bogota, Colombia; Shanghai, China;
and Taipei, Taiwan. For more information please visit the VoSKY website at
www.vosky.com.

###

Trademarks mentioned in this document are the property of their respective owners.


Web Site: http://www.future-works.com

Contact Details: Lisa Christopher
FutureWorks PR
(408) 720-8228 Ext 106
lisa@future-works.com

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